The festival begins on the 11th day of the Shukla Paksha (waxing phase of moon) in Shravan month and ends on Shravan Poornima (full moon). It is observed on all five days from Ekadashi to Purnima. Jhulan Yatra has its origins in the major Krishna legends and literature such as the Bhagavata Purana, the Harivamsa, and the Gita Govinda.
The ceremony is celebrated with fervour as deities of Lord Madan Mohan along with Godess Laxmi and Saraswati is placed on swings.
The festival will start on Saturday after the ‘sandhya alati’. Then the deities will be brought and worshipped after placed on swings.